How to Increase SEO Rankings?

Suppose you design a website for your newly launched online business. What is the first thing you would want to have? ….audience. The higher the number of visitors, the more the chances of your website to appear on top of the search engines’ results page. The question is, how can you streamline traffic to your website given today’s cluttered online world? The answer is none other than SEO.

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What is SEO?

The process of ensuring visibility and high rankings of a website by means of implementing a set of strategic steps is called Search Engine Optimization (SEO). The techniques vary from both On-page SEO to Off-page SEO. In the past, it was just about adding a few keywords relevant to your query and the website would pop up on the first page of Google. Now, a few updates later, the scenario has completely changed.

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